EZ Covers
Struggling to stand out in the competitive book covers market? We helped EZ Covers dominate the NZ and AU markets through strategic digital marketing. Through precision targeting and compelling campaigns, we didn't just increase their visibility, we transformed them into the #1 rated online book covers store.
Results at a glance
🚀 7.8x ROI
📈 328% increase in orders
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Dominate two markets
Despite quality products, they were competing against established retailers in both NZ and AU markets.
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Enhance sales performance
They wanted to expand thei digital presence and turn website visitors into into buyers. Growing sales while maintaining customer satisfaction was crucial for long-term success.
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Build customer loyalty
They needed to not only attract new customers but ensure they kept coming back.
We built a comprehensive digital strategy focused on sustainable, long-term growth. By understanding EZ Covers' unique market position, we created targeted content that resonated with parents and schools, driving them through a strategic conversion funnel. Our data-driven approach tracked every step of the customer journey, ensuring maximum ROI.
- Google Ads - Strategic search campaigns captured high-intent buyers at the perfect moment in their purchasing journey.
- Meta Advertising - Targeted campaigns reached parents and schools with compelling creative that showcased product value.
- Strong Creative - Eye-catching visuals and messaging that highlighted product quality and convenience.
- Multi-Channel Marketing - Comprehensive approach ensuring brand visibility across all relevant platforms.
- Retargeting Campaigns - Smart remarketing strategies to re-engage interested customers.
In just months, we transformed EZ Covers' digital presence, turning potential customers into loyal buyers and establishing a robust growth trajectory across New Zealand and Australian markets.
We're not an agency, we work differently
Let’s map your growth potential together. Book a free audit and see exactly where your marketing could work harder.